video title: Sacramento Independent Business Resource
video link: http://youtu.be/YG50BMKJVCo
video source: SacTVnews
published on YouTube August 6, 2012 (updated)

more info: SacTV.com
duration 1:45 minutes

Sacramento Independent Business Resource
SacTV.com "Video of the Day" review by Alex Cosper on August 5, 2012

This SacTV.com video introduces a new section on the site devoted to independent businesses, starting with recording studios and web designers. Restoring Sacramento's image as an indie town is going to take a lot of work. The city used to embace many more mom and pop shops prior to corporate mergers that started in the 80s, leading to the city being infiltrated with lots of lookalike strip malls everywhere. The downsizing of corporations and increased competition has made conditions possible for indie businesses to flourish again, but first there needs to be convenient resources that brings all the businesses together. As this video points out, there are thousands of indie businesses in Sacramento, but the high cost of traditional media advertising makes it difficult for these businesses to get the word out about their businesses. SacTV.com will continue to create web pages that showcase local busineses and raise people's awareness that regionalism can help Sacramento rebuild its economic conditions as it recovers from the recession.



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